I DO MY OWN STUNTS update 16
Obviously, having a great game design is important, but when it comes to selling your game, they say a great box design is just as important.
Often, when I am first envisioning a game, I create a mock-up of the box. It helps keep me focused on what I find interesting about the game and create the vibe that I'm going for. The drawing below is the first image I drew of I DO MY OWN STUNTS.
As I worked on the box design, I knew I wanted to keep the energy of this drawing - meeple stunt people (stunteeple?) leaping from an explosion while a camera crew filmed the action.
It also had to fit the "meeple tower" box form-factor. I wanted the players to throw their meeples off a building to land in an air bag pad below. I created a digital mock-up of the box to show to the printers so they will know what it is supposed to look like. (no, that's not a swimming pool)